• World Toilet Day

    Love your loo this #WorldToiletDay

    November 17, 2014

    On World Toilet Day it’s comforting to think how lucky we are in Canberra, it could be so different. It is incredible to think that more people in the world have a mobile phone than a toilet, a simple thing that we generally take for granted.

  • Emotional Brands

    The Power of Emotional Brands

    October 28, 2014

    There is something magical about brands which extend beyond the obvious. For some marketing and communication experts, brand ‘zen’ is reached when the product, good or service becomes accepted language. Years ago my parents would ask me to ‘pass the biro’ … today we don’t search but ‘Google’, while changing the meaning of tagging, posting and liking for a generation.